this post was submitted on 20 Jul 2025
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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)
submitted 4 days ago by 1984@lemmy.today to c/technology@lemmy.world
347 comments fedilink hide all child comments
 

They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[–] m3t00@lemmy.world 3 points 3 days ago (2 children)

mostly desktop, android phone is mostly unusable with ads. use 'privacy badger', 'ublock origin', 'umatrix'.

[–] swelter_spark@reddthat.com 2 points 1 day ago

I love uMatrix.

[–] Lifter@discuss.tchncs.de 8 points 3 days ago (1 children)

You know you can get those extensions for Firefox (and forks) for Android, right?

[–] m3t00@lemmy.world 1 points 3 days ago

used opera for a while. firefox default. phone too small for my eyes. hard to read, avoid using