this post was submitted on 20 Jul 2025
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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)
submitted 2 days ago by 1984@lemmy.today to c/technology@lemmy.world
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They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[–] NarrativeBear@lemmy.world 44 points 2 days ago* (last edited 2 days ago)

The O.G. add blocker.

1000029610

The concept is close to the same, how could something like this be seen as “illegal circumvention technology”?

It just shows us how disconnected the people in these positions can be that are regulating these things.