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Yes, that's how the algo works, unfortunately most people have no taste in music, if the people suddenly decide that avant garde orchestral metal is popular, then those artists will make more money as their plays and share of the pie goes up
Welcome to the music industry ;)
https://www.salon.com/2000/06/14/love_7/
That said this is a very specific argument to make, you said
Now you're saying, yes many people make lots of money and I saw no disagreement that the music industry raking in 10 billion in a year benefits from Spotify BUT new and non-popular artists find it tough to make money and that's exploitation
The algorithm is simple, the more listens you get, the bigger the pie you have, the more you get paid.
The reality is that small/new artists are now competing in a field that is flooded, it's hard to complain of exploitation if you are simply trying to swim in an ocean and finding it difficult
It sucks but this is life in the 21st century with computers, it's also not going to get better with AI allowing people who can't work photoshop to make pictures and people who can't work logic pro to make music
I also give Spotify credit for music discovery: https://aussie.zone/post/19441027/16055498
It has never been easier for people to go outside the box and discover new music, it's just a shame most people don't