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‘The tyranny of apps’: those without smartphones are unfairly penalised, say campaigners
(www.theguardian.com)
This is a most excellent place for technology news and articles.
I'm in California where we have a grocery chain, Safeway. They've had a loyalty card for decades, which works great, gets you good deals, can be scanned by the checkout clerk or at self checkout. It also racks up points which can be used for discounts.
About 2 years ago I started seeing signs in the store offering even greater savings through the app. There will sometimes be 2 signs side by side for the loyalty card vs the app. The app is always a better deal.
So I downloaded the app and learned
It's the dumbest thing ever. Why not just offer the better savings to the loyalty card? Isn't that the whole point behind loyalty? I literally shop at Safeway less often now.
it's not a flaw. it's a feature.