The twitter branding was one of the few things actually going for it. Oh look a cute birdie, oh look the house is a birdhouse! GET IT!
Now it's, an X? A meaningless X? With a birdhouse home icon and bird-related words everywhere?
this post was submitted on 24 Jul 2023
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It looks close enough like a swastika that he can sell merch easier to his fanbase. Armband sales are gonna go through the roof
He killed the blue canary in the outlet by the light switch. Where is the birdhouse in our soul now?
Omg, it's "outlet by the lightswitch!" I've been trying to decipher that line for years!
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I've never been more sure of my decision to move to the fediverse. Y'all still on Twitter should go make a mastodon account
Is there a recognized excellent guide for non-techy-people-moving-from-twitter-to-mastodon?
I don't twit, but I can see how it would still baffle the average user.
I don't know about guides, but I do agree it can be a little confusing. Trying to work out what instances are and which one you should join is difficult until you understand the concept and a little about how the tech works - it's the same with the threadiverse. Realising it's like email domains is what made it click for me.
And if you personally ever decide to get into Mastodon: you're on kbin already, which federates with Mastodon and has support for microblogging, so you don't even need to do anything new - you just need to start using that functionality on kbin!
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There are several out there.
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Couldn't even pay for the new logo....
Twitter replaced the logo after Musk requested for people to post logo submissions and that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Musk then pinned a tweet featuring a video created by a Twitter user named Sawyer Merritt and changed his own profile photo to the new X logo. Musk did note that the new X logo is an “interim” one, so it could be replaced at a later stage.
Uh, what? There’s gotta be some copyright issues with doing this…
I mean, a functional company would have made it a legit co tests with terms/Conditions so that they owned every submission or at least the winner.
Musk probably just sent the tweet and picked a winner, so yeah, they may not own it and if they start using it the creator may be able to sue.
How? He's owned "X" for decades. It was the name of his first company. Dude is obsessed with calling everything X.
I think he means the artwork for the letter since the font is commercially available?
US copyright law doesn't allow for protection of something like that. A dingbat, yes, but if it's very plainly recognizable as an X then the exact shape and output of that typeface isn't protectable. You can even print out a font, scan it, and create a new copycat font from it. The only thing you can't do is reproduce the actual typeface file itself, which is fundamentally a single copyrighted piece of software. Some other countries allow more protection on the shapes of individual letters, but I don't think you'd ever win a case anywhere on such a simple geometric shape as this X.
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What's even funnier is that anyone pretending to be the creator of the logo is a liar. (It is a scammer's website, after all.)
It's a symbol that's part of the "mathematical alphanumerical symbols" subset of Unicode since ~2001: 𝕏, also known as Mathematical Double-Struck Capital X (U+1D54F).
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And yet every journalist, youtuber, podcaster or creator complaining about it will do everything in their power to find an excuse not to leave.
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What, is he trying to ensure his new product is entirely branded as "shit"? I am amazed. Usually you rebrand to get away from something the previous direction was doing. Considering he was still operating on the goodwill from the previous direction while actively tanking the platform, this is astounding.
Xtinct is what’s going to happen
He scared off a large portion of developers, killed third party clients, destroyed validated users via monetization, let bad actors back onto the platform, and thrown away iconic branding for edge lord bullshit. Manchurian CEO.
I feel at this point it would’ve made more sense to just build his own social media platform from scratch. What he’s doing is like spending billions to buy a specific used car, only to promptly replace every single part of it and throw the existing parts away. I mean sure, but then why not just buy a new car to begin with?
Because he never wanted to buy Twitter
His plan was likely to act like it, then at the last minute claim some flaw (like too many bots) and that he had reluctantly decided it would be better to make his own.
If it worked he'd hurt Twitter and build up hype for his new social media.
But he's an idiot, and accidentally committed to buying it
B/C they made him Big Mad. He's enjoying this.
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Musk is one of the biggest cretins I have ever witnessed. Why is he destroying an easily identified, well known brand logo and replacing it with an X?
‘Shut yo mouth, I’m not “Tweeting” at you, I’m X-ing’
Yeah its such a dumb rebrand and he tried to call Paypal ‘x.com’ too. Musk is as creative as moth shit.
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I wonder what the equivalent to a “tweet” is going to be.
He's already said tweets will now be known as X's.
Great isn't it?
I'm gonna x about this.
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They really need to be referred to as xits, with people xitting all over the place. There's a solid argument to be made that the platform has been full of xit for a while now, actually.
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Buy one of the most recognisable brands on the planet and then just toss it overboard and replace it with something totally bland. Only a true business genius could come up with an idea like that.
Yeah, but for a little while at least he'll have an X that hasn't left him.
Cue marketing professors the world over, having fits over what "branding" is and what one should never, ever do with it.
Seriously that meme about "I thought he was a genius because I don't know about rockets . . " is just more real-life every day. Your roll, Tesla.
Click X to go to Twitter. No the other X - you just closed the window.
Closing the window seems like a better choice, let's call it a happy accident.
I know these articles get made but they don’t have to get posted.
I'd like to see more news about tech, and less news about social media
I have a hard time imagining that a letter individually considered, with only minimal stylization, will not have lots of issues for being protected and defended as a trademark.
Also, how do you Google something like this?
Has anybody considered that Musk could be engaging in a Trading Places style billionaire competition, wherein the players try and trash their multi-billion dollar tech company faster than the others?
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That logo looks an awful lot like the X Window System one.
It's the X from AGFA Monotype Special Alphabets 4.
https://catalog.monotype.com/font/monotype/special-alphabets/4
Not really; the XOrg logo is clearly designed in two parts, with a break between the two sections. It's absolutely reminiscent of it, though, just different enough that you can't really call it a copy.
He's wanted an X company for so long - it feels like something from a teenager desperately trying to be edgy.
He got x.com in 1999, trying to make an online bank. He then bought/merged with a company that was doing an online payment system, envisioning it as part of X, but that got rebranded to PayPal and ended up being spun off separately, ultimately bought by eBay. The online bank thing failed.
I think he's probably going to try to make Twitter the base for a new online bank thing, but I hope not too many people are dumb enough to trust their money to Musk.
Ah yes, rebranding while in the process of losing loads of users because of your own stupidity! That's sure to go well!
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