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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)

submitted 5 days ago by 1984@lemmy.today to c/technology@lemmy.world

348 comments fedilink hide all child comments

They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

(page 6) 50 comments

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[–] TankovayaDiviziya@lemmy.world 4 points 4 days ago* (last edited 4 days ago)

I actually don't mind ad but only if it is general ad, not targeted ones. Hence, why I hate web ads. I appreciate advertisements in more public spaces like radio and posters.

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