this post was submitted on 21 Jul 2025
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I'm curious as to why Lemmy rarely shows up in search results on the main internet even if there is a post related to the search input. I've only ever seen a Lemmy result if Lemmy is specified. Is this because we're still relatively small or some other reason?

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[–] sndmn@lemmy.ca 4 points 1 day ago (3 children)

Because that doesn't make any money for Google/MS/Meta/Amazon etc.

[–] simple@piefed.social 22 points 1 day ago (2 children)

...No. It's because Lemmy content and users are duplicated into hundreds of instances. Websites are ranked independently and because they're so split, none of them are popular enough to be on search engines. There are plenty of ad-free sites that show up on page one.

some speculate that because the content is the same across all these instances, Lemmy might be getting caught in the spam filter too.

[–] Kirk@startrek.website 16 points 1 day ago

I also noticed that when Lemmy links do appear it's often to a random federated instance, not the original source.

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